Pink Choice was interested to read that one company at least is attempting to help hotel companies deliver on their "gay friendly" promise. Gay Comfort, developed by leading gay marketing specialists Out Now, is launching a new training and accreditation system this week covering such areas including how gay customers differ from other customers, how they are the same, what concerns them when dealing with travel industry staff, what language to use and what words or phrases to avoid.
With so many companies appearing to be jumping into the "gay friendly" marketing bandwagon, it's encouraging to see one company helping to deliver the promise.
Wednesday, January 09, 2008
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Thanks for the kind words.
We do appreciate them.
We are pleased with the response we are receiving to the new GayComfort online training and accreditation program for the tourism sector.
Those interested in signing up as GayComfort members can do so at GayComfort.com.
If people would like to learn more about the program our YouTube.com/GayComfort channel has background tutorials on the GayComfort program.
If there are further questions, please do feel free to contact me direct via the Out Now website.
Ian Johnson
CEO, Out Now
Producers of the GayComfort training and accreditation program
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