We're pleased to see the continuing trend of alliances between big business, travel and the GLBT community, as San Francisco's Convention and Visitor's Bureau and Southwest Airlines announced a new marketing partnership this week that is focused solely on the gay traveler. A $180,000 marketing campaign will launch, with Southwest adopting the tag of "the airline of gay and lesbian San Francisco" for at least a year.
San Francisco continues to be a top destination for Pink Choice members, and we look forward to seeing even more activity with this high profile initiative.
Friday, September 21, 2007
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