We're pleased to see the continuing trend of alliances between big business, travel and the GLBT community, as San Francisco's Convention and Visitor's Bureau and Southwest Airlines
announced a new marketing partnership this week that is focused solely on the gay traveler. A $180,000 marketing campaign will launch, with Southwest adopting the tag of "the airline of gay and lesbian San Francisco" for at least a year.
San Francisco continues to be a
top destination for Pink Choice members, and we look forward to seeing even more activity with this high profile initiative.